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Microsoft vs Google

Microsoft and Google both are biggest companies of the world.Both are competing in many spaces.
Below are the main spaces where Microsoft and Google are competing:

  • PC Operating system war
  • Mobile operating system race
  • Office suite war
  • Browser war
  • Search war

PC Operating system war

Microsoft is king of operating systems.Microsoft's core forte is windows operating system.Google started it's endeavour in operating system space with chrome OS.

Chrome OS is an operating system based on the Linux kernel and designed by Google to work with web applications and installed applications. Initially, Chrome OS was almost a pure web thin client operating system,with only a handful of "native" applications, but Google gradually began encouraging developers to create "packaged applications", some of which can work off-line.

Its evident that Microsoft windows is much ahead right now in OS race. But Google is swiftly making its move in operating system space.We will see in future who takes lead in this space.

Mobile operating system race

Android is a mobile operating system (OS) based on the Linux kernel that is currently developed by Google.As of 2011, Android has the largest installed base of any mobile OS and as of 2013, its devices also sell more than Windows, iOS, and Mac OS devices combined.In July 2011, Google said that 550,000 new Android devices were being activated every day, up from 400,000 per day in May, and more than 100 million devices had been activated with 4.4% growth per week.

Windows Phone (WP) is a smartphone operating system developed by Microsoft. It is the successor to Windows Mobile.

Operating System 2014 Market Share
Android 80.20%
iOS 14.80%
Windows Phone 3.50%
BlackBerry 0.80%
Others 0.70%
Total 100%

With above data-points we can clearly say Google is leading in this space.Google started late but it made a giant lead in mobile OS space.Really commendable job.

Office suite war

Microsoft office suite is best and most popular software between masses.Generation used this product.Initially there was a limitation to this office suite, documents generated by it can be used only if you have installed it on the system.But Google brought Google docs to users and enabled users to edit update create documents online without installing any software on local machine Just by use of browser.

As well as , Google enabled the collaboration between users to edit a single document from 2 different location. That made this service so useful for users and challenged tradition office suite owned by microsoft.

To compete with google docs, Microsoft brought its own cloud based office suite called 365 online collaboration.Office 365 is the same Office you already know and use every day. And then some. Because Office 365 is powered by the cloud, you can get to your applications and files from virtually anywhere.

This war is going to be interesting.

Browser war

IE vs Chrome:

Internet explorer(IE) is the browser by Microsoft and Google Chrome is a freeware web browser developed by Google..Though its not direct war as there are other players like Nescape and firefox which are also part of this race.

Google released the Chrome browser for Microsoft Windows on December 11, 2008, using the same WebKit rendering engine as Safari and a faster JavaScript engine called V8. An open sourced version for the Windows, Mac OS X and Linux platforms was released under the name Chromium. According to Net Applications, Chrome had gained a 3.6% usage share by October 2009. After the release of the beta for Mac OS X and Linux, the market share had increased rapidly.

Usage share for chrome provided by different surveys say 35 to 45% users are using chrome now a days.where as 15 to 25% users are using Internet explorer.

Search War

Google is a giant in search space.No one ever recognize the power of search before Google.It is the founder of internet search engines in reality.Google search has helped so many users and it is so popular that we have no words to describe its hugeness.

To compete with Google search Microsoft unveiled Bing in May 2009.

Search is Google's bread and butter. Microsoft, on the other hand, is much more diverse. But Google's single focus has rewarded it with the largest piece of the pie.

Microsoft spent a reported $80 million in promoting Bing source: McNichol.

Search engine Market share in June 2014
Google 0.6869
Baidu 0.1717
Yahoo! 0.0674
Bing 0.0622
Excite 0.0022
Ask 0.0013
AOL 0.0013

From above statistics we can say, Google is much ahead of Microsoft search engine.

So right now Microsoft is leading the Operating system space and Office suite space.Google is leading the search engine space and broswer space as well as Mobile platform space.We have to wait and see who will keep its momentum positive and win this war.

Contributed by: Studyfreak

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